Momentum Base
Practical thinking on AI and small business. We share what we are learning about using AI to win customers and get the best from a small team. Honest, and free of the jargon. No hype, just what tends to actually work. New pieces land here and on our LinkedIn.
How a rough first draft becomes something to argue with, and why the back and forth with a machine that never minds being rewritten is where the real thinking happens.
Read the piece →On politeness to AI, an unresolved "it / you", and why the warmth of these tools is a design choice rather than an accident. Part of a short series on where the person sits in the process.
Read the piece →An unusable spreadsheet, thousands of lines, sorted in minutes. But the value came after, when the people who understood the organisation picked up where the tool left off. On where AI stops and human judgement begins.
Read the piece →